We believe opportunity lies

ahead of the trend.

In an industry obsessed with trailblazing, we go one step further aiming to meet the consumer — the user, the customer — where they are going.

We are a venture capital firm dedicated to serving a fast-changing society with complex needs. We believe in walking the walk: early action, high conviction, engaged partnership.

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Partnership-focused

We make a partnership promise to each other, and to the founders we work with. You can count on our insight and our partnership through thick and thin. We take the long view, and the long view is never a straight line. We strive to be the investors most closely aligned with our founders — as allies, confidants, and advisers.

Shape Tomorrow

We focus on intentional transformation rather than disruptive chaos. We leverage primary research to uncover the intersection of shifting behaviors, unmet needs, and business model transformation.  In this bull-eye we see the potential to build influential, culture-transforming companies.

Consumer-led

The consumer—your user— is our guiding star. We obsessively track their needs and behaviors to drive our user-centric approach, ensuring we are constantly in tune with emerging demands for innovation.

True Believers

We’re not afraid to take big leaps, but we think before we do. We take calculated risks, grounding our actions in thorough research and strategic thinking. We prioritize long-term perspectives in both our partnerships and our overall vision.

Champion Individuality

Unlike the traditional uniformity in our industry, we embrace and encourage individuality. We make room for different ways of seeing and doing things. It’s how we find better ways of seeing and doing things.

FAQ

What stages does Forerunner invest in?

Forerunner invests in companies from Seed stage through Growth stage, with a focus on Seed and Series A entry point investments. We are high-conviction, research- and experience-driven investors, and actively embrace the role as a founder’s first institutional investment partner. We aim to either lead an investment round or co-invest alongside a strong lead investor.

What sectors does Forerunner invest in?

We invest in companies operating at the intersection of: emerging, unmet user demand, technology advancements and business model evolution.

We invest in consumer-tech companies as well as enterprise/B2B businesses that work to meet consumer needs more effectively–whether that consumer is an end user, a merchant, a small business owner, an employer, or a solopreneur. Over the past decade, we have invested across fintech, healthtech, supply chain, marketplaces, and emerging brands built around new tech and/or innovative business models.

I want to pitch Forerunner. Which person should I contact?

Forerunner operates as a highly collaborative team. Each member of the investment team works across sectors and stages, so you can reach out to any of us. (Really). The best route to ensure your investment pitch is reviewed is to submit proposals here. We read every single submission-promise.

How do you partner with your companies?

We care as much as you do.

When we choose to back founders, it’s because we’re true believers. Our partnership is founded on an absolute commitment to turning big ideas into reality. You can count on our insight and teamwork through thick and thin, because take the long view–and the long view is never a straight line.

In addition to working side-by-side with our senior investment team, we also offer founders functional expert-led guidance across key disciplines across team building, communications, and brand.